A shocking 90% of the assets created by marketing departments are never used by sales teams, translating into a tremendous waste of time and resources. But this doesn’t have to be the case if you’re using a Content Distribution Management (CDM) platform such as SMARTworks®. Superior Plus Energy is able to manage over 200 users that have access to nearly 500 new pieces of collateral, less than six months old, through the SMARTworks® platform – and seeing improvements in their bottom line.
Find out how a CDM platform like SMARTworks® could streamline and greatly improve your organization in four key areas:
- Brand consistency and compliance
- Marketing effectiveness and awareness
- Marketing collateral and sales tools
- Ordering and approval
Have a look at the solution brief How SMARTworks® Enables and Empowers Distributed Teams to find out more about how Superior Plus Energy used CDM to its advantage.
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