Have you heard the promise that marketing technology systems can increase lead conversion rates by over 50%? If you have, then it shouldn’t surprise you that 42% of distributed marketing organizations use three or more technology platforms.
But in an effort to extract maximum value from technology, marketers can go overboard. Technologies that don’t integrate, conflict with other tools or aren’t supported by the necessary infrastructure can leave detrimental gaps in your marketing infrastructure.
The eBook Solving the Technology Gap for Distributed Marketing Organizations reviews some of the most common and offers a practical solution for real-world problems.
Download the eBook now to learn which technologies can optimize your marketing efforts.
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