Organizations with distributed sales channels often struggle to access, manage and analyze data across the enterprise due to siloed technologies. The cost and inefficiency of fragmented marketing platforms in particular can be enormous.
Content Distribution Management (CDM) technology is helping centralize data and enable new levels of collaboration between the sales and marketing teams that use it. With the right CDM platform in place, distributed organizations are realizing cost savings and cutting waste at remarkable rates.
This Solution Brief details how the SMARTworks® CDM platform can maximize the value of your distributed organization’s sales and marketing resources and consolidate your marketing technology vendors.
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